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United States product record

Matcha: How Commercial Products Changed Over Time

A dated United States record of matcha products, packages, formulations, prices, claims, and commercial milestones.

3 product families13 confirmed observations2014 to August 28, 2026Updated
Three bowls of differently shaded green matcha powder beside a bamboo whisk and an iced matcha latte
For lattes, package size, gram price, intended use, and freshness after opening can matter more than ceremonial marketing language. Image: The Foods That Shaped Us Research Desk. Image terms. Request permission.

Current evidence status

This record follows 3 matcha product families in the U.S. market. It reports only dated, confirmed fields. A blank year means no qualifying observation, not that the product stayed the same.

The historical identity behind the products

Matcha developed from powdered-tea traditions and became closely associated with Japanese tea practice. The modern latte is a separate cafe format. The Matcha history article traces production and cultural context; this guide compares contemporary U.S. packages for milk drinks.

Read the full Matcha history

Confirmed commercial timeline

  1. Jade Leaf established its United States matcha operation

    Jade Leaf dates its United States outpost and direct relationships with Japanese tea producers to 2014.

  2. Current U.S. product snapshots compiled

    Catalogue identity, formulation, package-price, and availability fields were recorded separately so later changes can be compared without overwriting this baseline.

Current product snapshot

Current confirmed product, formulation, package, observed price, availability, and observation date
ProductFormula / formatPackage and priceStatus
Ippodo Tea Ikuyo MatchaObserved August 28, 202620 g tin; matcha explicitly recommended by the maker for lattesMatcha green tea.$17.0020 g$0.85 per gavailableSource
Jade Leaf Matcha Organic Ceremonial Matcha Barista EditionObserved August 28, 202630 g tin; barista-edition matcha for lattes100% matcha green tea, according to the product page.$18.3930 g$0.61 per gavailableSource
Aiya America Organic Culinary Grade MatchaObserved August 28, 2026100 g bag; culinary matcha for food and beveragesOrganic matcha green tea.$38.60100 g$0.39 per gavailableSource

These are point-in-time observations, not permanent offers. Tax, shipping, subscriptions, bundles, promotions, and local stock are not assumed unless the record states them.

Formulation and package changes

This pilot establishes a 2026 baseline. No earlier formulation or package is treated as comparable unless a dated observation is present. Later confirmed changes will append to this record.

Ownership, manufacturing, recalls, and authenticity

No additional qualifying event is currently recorded beyond the dated timeline above. Absence from this dataset is not proof that an event never occurred.

Trend observations

No aggregate trend metric is published for this identity unless its value, geography, period, sample, and source can be stated together. Product counts in this record describe the tracked sample, not the whole U.S. market.

Download the public record

The files contain confirmed derived observations, evidence metadata, source links, and checksums. They do not reproduce restricted source captures.

JSON dataCSV observationsMethodology

Evidence and provenance

  1. [1]Organic Culinary Grade Matcha — Aiya America; 2026. Captured 2026-08-29. metadata only.
  2. [2]Matcha — Encyclopaedia Britannica; 2026. Captured 2026-08-29. metadata only.
  3. [3]Ikuyo Matcha — Ippodo Tea; 2026. Captured 2026-08-29. metadata only.
  4. [4]Organic Ceremonial Matcha Barista Edition — Jade Leaf Matcha; 2026. Captured 2026-08-29. metadata only.
  5. [5]Our Story — Jade Leaf Matcha; 2014. Captured 2026-08-29. metadata only.
  6. [6]History of Tea in Japan — O-CHA NET / World Green Tea Association; 2025. Captured 2026-08-29. metadata only.

Where to explore next

Current buying guide Full food history All Food Evolution records